"Sales and marketing managers are becoming aware that traditional approaches to growing revenues aren't necessarily the answer...Most people now understand that it's not just growing share that counts, but growing profitable share." — Sales & Marketing Management, March 1997.
Learn new approaches to growing revenues and profitability! Sales & Marketing Management magazine, in conjunction with DCI, is proud to host this "one-of-a-kind" management forum with some of the hottest speakers, trainers, and corporate executives who will share with you their experience, concepts and case studies, including the latest strategies for success. Don't miss the number-one sales and marketing event of the year, featuring Tom Peters and Al Ries!
Unsurpassed Conference Program
Who Should Attend?
Conference Chairs
Comprehensive Tracks
Special Presentations
Past attendee Gordon Renshaw, Director of Operations at CESSCO, experienced the unique sales and marketing education found nowhere else... "I am pleased with the knowledge and know-how received from both speakers, presenters and attendees. The Sales Management Conference is an excellent opportunity to build a foundation for our company more effectively using practical principles and attitudes stressed and exemplified by those I met and listened to. Thanks!"
The Sales Management Conference provides:
Senior Level Executives looking for cost-effective solutions that positively impact the productivity and profitability of their sales and marketing operations
Managers of Sales and Marketing Departments who want to motivate their salespeople and improve results
Susan Taylor, Marketing Director, Sales & Marketing Management, handles the day-to-day marketing of S&MM and is the Show Manager for the Sales Management Conference & Expo.
Tom Larranaga, Associate Publisher, Sales & Marketing Management, oversees the sales and operational functions of S&MM.
SALES LEADERSHIP STRATEGIES — Designed to meet the informational needs of the senior level executive, this track addresses key management issues focusing on the sales process, personnel, and career development.
MARKETING TOOLS & SOLUTIONS — Find the answers to your marketing questions, build brand awareness, improve customer loyalty, investigate new technology and tools in these sessions. Leave with new and creative ideas to implement and include in your company’s marketing plans.
MOTIVATION & TRAINING — Analyze and evaluate the latest techniques, technology and programs for training and motivating your staff. Designed to help you in coaching your team to exceed sales goals, increase productivity and improve morale, these sessions will excite and motivate you!
MANAGING THE IMPACT OF TECHNOLOGY — Today's technology is changing the way we do business and how salespeople are selling. These "cutting-edge" sessions address how managers MUST change and update management skills, incorporating technology to address the rapidly changing needs of their staff.
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