Sales Management Conference & Expo — Keynote Presentations
Sales Management Keynote Presentations
Special Presentations
The Pursuit of Wow!
Tom Peters, Founder and Chairman, Tom Peters Group
Author, In Search of Excellence, A Passion for Excellence, Thriving on Chaos and many other best-selling titles
Wednesday, 9:45-11:45 a.m.
Focus: The Future of Your Company Depends On It
Al Ries, Chairman, Ries & Ries
Author, Focus: The Future of Your Company Depends On It and Co-Author, The 22 Immutable Laws of Marketing
Wednesday, 2:00-3:30 p.m.
Chairman's Address
Sales and Marketing Trends of Today and for the Millennium
Charles Butler, Editor-in Chief,
Sales & Marketing Management Magazine
Tuesday, 9:00-9:30 a.m.
Achieving Optimum Sales Effectiveness
Gil Cargill, Principal
Cargill Consulting Group
Tuesday, 9:30-10:45 a.m.
Ask the Experts
Host: Geoffrey Brewer, Executive Editor
Sales & Marketing Management Magazine
Thursday, 9:30-10:20 a.m.
The Departmental Face-Off: Sales & Marketing vs. Information Systems
Moderator: Barton Goldenberg, President
ISM, Inc.
Thursday, 1:00-1:50 p.m.