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MEDIA ADVISORY
Contact: Alan Shulman, DCI Media Relations
(508) 470-3870
Release
Date: July 16, 1997
Improved
Customer Service, Gaining Competitive Advantage
Will Be Key Issues Addressed at DCI's Data
Warehouse World
New York
Event Will Focus on Achieving
"Customer-Centric" Data Warehouse
BACKGROUND:
As a competitive
mandate, "customer-centric" data
warehousing means how much, how soon, and how
well an enterprise justifies and commits to a new
strategy to continually raise the ability of all
employees to better serve customers and out-think
competitors. DCI’s Data Warehouse World is
the industry’s leading event showcasing both
established and emerging strategies, technologies
and tools to achieve these goals.
WHO:
Business and
technology editors, data warehouse and database
beat reporters
WHAT:
- Special
presentation by best-selling author Tom
Peters (In Search of Excellence)
- Seven
conferences under one roof -- over 100
educational sessions
Data Warehouse Technologies
Advanced and Emerging Technologies
Data Warehouse Applications
Understanding How to Build a Better Data
Warehouse
Strategic Marketing Summit
DCI’s Data Mining & OLAP Forum
DCI’s Data Quality Forum
- Presentations
by the world’s leading experts
- Live and
hands-on demonstrations of
business-driven technology solutions
- Running
concurrently with DCI’s Sales Force
Automation Conference and Exposition
WHERE:
Jacob Javits
Convention Center, New York, NY
WHEN:
July 29 to 31,
1997
COVERAGE:
Interviews, photo,
and video opportunities are available with
industry experts
HOW TO
REGISTER:
Contact Alan
Shulman at DCI by:
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