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MEDIA ADVISORY
Contact: Alan Shulman, DCI Media Relations
(508) 470-3870
Release
Date: June 23, 1997
'Best
Practice' Case Studies Will Highlight
DCI's Data Warehouse World in New York
Aaron Zornes,
Bill Inmon, and CEOs of Leading Companies To
Deliver Keynotes
BACKGROUND:
Once the exclusive
domain of the largest companies with the deepest
pockets, data warehousing is the key to survival
for virtually all organizations, regardless of
size. DCI’s Data Warehouse World is the
industry’s premier event showcasing business
solutions, technologies, tools, products and
strategies.
WHO:
Business and
technology editors, data warehouse and database
beat reporters
WHAT:
Keynote addresses
by Aaron Zornes, Executive Vice President, META
Group; Bill Inmon, Founder, Pine Cone Systems;
Phil White, Michael Graves and Michael J. Saylor,
the Chief Executive Officers of Informix
Software, Silicon Graphics, and MicroStrategy,
Inc., respectively.
WHY:
"Best
Practice" real-world user presentations (24
in all), including:
- NASDAQ - Superior
Data Quality
- Los Alamos
National Laboratory - Extending the
Data Warehouse Onto the Web
- Bell Atlantic
- Internet Marketing: Realities in the
Next Decade
- Pacific Bell
- Data Warehousing for
Telecommunications
- Pitney Bowes
- Negotiating Better Software
Contracts
- PayLess
Cashaways - Improving Productivity,
Profitability & Growth in Retailing
- Capital One -
Information Based Strategy
- Fidelity
Management & Research Co. - Risk
Management
- Federal
Reserve Board - Performing Audits - In
English
- Guinness
Import Co. - Data Mart Solutions for
Competitive Edge
- Helene Curtis
- Real World Decision Support
- Bank of
Montreal - Simplifying End-User Access
- One-Stop Shopping
The Great Data
Warehouse Debate # 4 - The Enterprise Data
Warehouse vs. Data Marts
WHERE:
Jacob Javits
Convention Center, New York, NY
WHEN:
July 29 to 31,
1997
COVERAGE:
Interviews and
visual opportunities are available with industry
experts.
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