
Expo Attendees: 12,000-25,000
Conference Attendees: 600-1,000
Number of Exhibitors: 125-200
To give you both the business and technical skills that you need to adopt and master sales automation technology, and make it a critical part of your successful business strategy. First timers will discover the critical success factors needed to automate a sales force and have the opportunity to experience the most important and up-to-date technology available. Experienced sales force automation practitioners will discover the most current tested strategies for incorporating the latest products and programs into their existing projects. Every single attendee will come away with proven strategies for avoiding implementation headaches and cost-justifying an SFA plan to upper management.
DCI's Sales and
Marketing on the Internet
(Running concurrently
with Sales Force
Automation)
The World Wide Web has quickly emerged as a necessary part of the marketing mix for the next century. Sales & Marketing campaigns into the next millennium are just beginning to understand how the Internet can translate into viable sales leads. Your customers and prospects are hungry for more infromation on how they can leverage the power of the Internet. Recognizing the power of electronic marketing as a new sales tool, DCI has designed this new event to specifically address this HOT topic for 1997.
Three Interactive Conference Tracks